Google has launched Google+ to build its name in the social media arena as well. Every business owner understands the importance of social media in today’s time. It has the ability to bring more business because you are able to interact with your target market on one to one basis. That’s why; Google+ is considered to be a new tool for promoting one’s business.
Google+ to Make Money:
The competition is tough as Facebook and Twitter have already penetrated the social media market but Google+ has also created a place for itself. Google+ provides some additional features that can help you in making money:
- There is a feature called Cloud, which could be used to share information or content. Therefore, if you have a profile at Google+, you can use it for sharing your business information with the help of Cloud. But you need to make sure that you have built your audience first.
- The two most exciting features of Google+ are huddles and Hangouts. Huddles allow you to do a group chat while hangouts allow you to do video chat. You can easily use these two features to interact with your audience. In this way, you can introduce your product and business to them. You would also be able to get a direct response from them via these two features.
- It is important to understand how Google+ actually works. Don’t follow it blindly like a Facebook fan page. It’s extremely different from other social media portals with its own individuality. For example, you can do everything with a profile and you don’t need to create fan pages for your business. That’s why; you can manage the activity of promoting your business or product with that.
- You can also write a good informative article or blog post with an affiliate link or sign up option. This will directly take the readers into the sales funnel. You can post it as a Cloud and ask your audience to talk about it. Whenever they will click the post link, they will enter into your website and you can monitor their activity from there.
Google+ for Email List Building:
One of the most common practices that could help you in making good money is a well-structured list of email address. If you are able to create a list of your potential clients, it can do wonders for you. You can create this list by following these steps:
- The best way to do that is to create a signup form on Google+ and ask your target audience to join your mailing list. Tell them the benefits of doing that. For example, you would be sharing good information with them in the form of newsletter or blogs. You can also offer a free product like an EBook.
- Google+ also has an option of opt-in circles. This will allow people to opt-in to your Google+ profile if they want to get updates about your circle. So, you would be creating an email list of the targeted audience who would like to listen to you and you could send them relevant information on regular basis.