How Cloud Computing Is Useful In Logistics For Ecommerce Success

Since the start of the millennium, people have shifted to purchasing huge amounts of products and services online. Even today, many companies find that their e-commerce sites make a bigger contribution to their revenue, as opposed to their brick and mortar stores. As a matter of fact, many have completely shut down the traditional retail model and sell their products online only. Companies like Alibaba and Amazon are excellent examples of e-commerce success and they have managed to come so far, due to top-notch logistics services.

The flexibility and accessibility of cloud computing have created a buzz in numerous industries and logistics is also one of them. These days, cloud-based logistics software can be found for e-commerce businesses and it has proven to be a lot more efficient in fulfilling commercial needs and delivering value-added services to clients. These are some of the ways in which cloud computing has become vital in e-commerce logistics:

  • Real-time updates in pricing

When it comes to warehousing and transportation, different elements can affect pricing. External factors can make or break your margins, such as customer demands, market conditions, weather changes, sale fluctuations, and other such volatilities. Cloud computing provides access to such fluctuations in real-time, making it easy to get pricing updates so adjustments can be made.

  • Business expansion for meeting customer demand

The operational efficiency of an e-commerce business depends on a smooth supply chain. Matching customer demands is easier with the help of a streamlined supply chain. It doesn’t cost a fortune and gives a boost across all the supply chain channels. As an e-commerce business needs integration and flexibility for surviving the market competition, e-commerce cloud logistics system, such as the one provided by, is the answer.

  • Collaboration made easy

Ever since technology has been integrated with logistics, they have undergone a transformation. The supply chain has become dependent and complex at every step, making streamlined and smooth collaboration vital for the success of a business. With cloud-based logistics, pricing and communication issues in the supply chain can be broken down, resulting in a more predictable supply chain that’s connected via the cloud.

  • Transparency in the supply chain for better operations

You can connect with multiple departments of your e-commerce business via cloud technology. This includes internal and external departments and even your partners, along with the services you have outsourced. This can be immensely helpful in ensuring transparency at every level of the supply chain. It can help an e-commerce business in keeping their customers satisfied, as they can manage the outbound operations, inbound functions, and logistics data processes.

  • Access to warehouse capacity and inventory figures

The starting and the endpoint of a supply chain is none other than inventory. Therefore, on-hand inventory is the best way of controlling risk factors and achieving cost optimization. You can access on-hand inventory figures via the cloud, which can maximize your ability to respond to any fluctuations in the market. You can get specific figures like highest seller and profit margins through the consistent data flow in the cloud.