In its infancy, Instagram used to be a platform showcasing filtered images of pets, food, and landscape. However, with time Instagram has become an incredibly efficient and useful creative tool. Today, Instagram is the most popular social media platform and could be utilized for almost anything and everything. Numerous creative people have chosen to harness the power of this robust social media platform as a nicely cataloged portfolio of all their creative work and a fabulous platform for networking with other designers and clients. Right from handcrafted illustrators, typographers, and even painters through to the 3D designers and also, the animators, you would surely be finding an Instagram page dedicated to practically every creative niche.
With more than one billion monthly active users, it is acknowledged and accepted that Instagram is the most powerful and popular social networking site for talented graphic designers. Instagram is predominantly an image-centric platform that allows you to capture and even share the world that is all around you. Suppose you run an organization and may require a brochure, logo, or website but do not know where to find designers, you could browse the Instagram for qualified and experienced graphic designers.
Sometimes, employing the full-time services of a qualified graphic designer could prove to be quite expensive. You could choose the right graphic designer from impressive freelancers who showcase their portfolios on Instagram to make your choosing process easier. However, choosing a competent graphic design professional could be quite challenging. Here are some factors to consider while hiring a graphic designer for your organizational campaigns and projects.
Only an experienced graphic designer would be having fantastic conceptual skills that could transform abstract concepts and vague ideas into grounded realities which are even better than what you have been dreaming about. Experienced graphic designers would be having a reasonable exposure with a host of clienteles and in diverse industries. They would surely have a fine-tuned and flawless workflow that leads to high-quality outcomes. Experience is required for building confidence, knowledge, and skills. A designer with a substantial experience would be competent enough to cater to your specific requirements.
One effective way of gauging the competence of a designer is by glancing through his work. Instagram is a fabulous platform where graphic designers showcase their portfolios or all their latest and the best creative designs. Glance through the portfolio of a designer, assess each design, the style of work, and also, the quality of work and make a mental estimate whether the graphic designer is the best fit for your precise project or campaign. Make sure that the portfolio contains not just a few personal projects but some real-life client projects. You are lucky to be on Instagram because nowhere else would you come across so many accounts of excellent graphic designers. Visit reliable sites such as https://gramblast.com for perfect digital marketing solutions.
You must determine the exact type of graphic designer who would fit perfectly with your specific project requirements. While you would come across several competent and well-rounded graphic designers who could do everything relating to graphic design but it would be great if you could identify someone who has specialized in precise areas such as, t-shirt design, or logo design etc. It is always a good idea to hire a specialist instead of a generalist if you are looking for expertise and proficiency at the type of design work required to be done.
Reviews & Testimonials
Reviews and testimonials from previous clients of a graphic designer are quite helpful while you are evaluating candidates for your project designs. Customer reviews usually convey sincerity and authenticity as they are written by people who have already experienced working with the graphic designer and so have come up with their honest views and overall experience. In this context, you know that glowing testimonials are great for reducing your tension and dispel all doubts you may be harboring about the designer’s efficiency and competence to meet your precise design requirements. Customer reviews are known for providing insight to the work ethics, communication skills, and even the credibility of the graphic designer.
In case your design project is actually language-specific or time-zone sensitive, it is best to hire someone located close to you. If you wish to avoid language barriers or want to steer clear of miscommunications, it is a good idea to employ someone who knows your language well. If you wish to work only during your usual office hours then it is best to hire the services of a qualified designer from literally same time-zone as yours. If the location seems to be a crucial factor for you, better check each candidate’s profile to check the country of origin before proceeding any further.
If you are looking for top-quality services and fast outcomes, you must be mentally prepared to pay something more than the usual rates as top designers would be charging more for every project. In this context, you must understand that the higher fees you are paying willingly would be spelling the difference between a novice or amateurish design and a polished or professional one.
You will be spending a significant amount of one-on-one time with the designer you choose, even if the majority of the work is finished remotely. Interpersonal skills and qualities are extremely important here. Initial stages of interaction with the person should give you an insight into how they communicate and how open they are to feedback and criticism. You should work with someone who is committed, passionate, and professional. Compromising on any of these counts could mean you run into issues in later stages or are delivered an inferior end product. You should also learn who they are by looking into their Instagram bio, posts, and stories.
When you’re hiring a graphic designer over Instagram, you may not be able to evaluate them like you would in a traditional hiring process. However, if you could follow these few tips, you should be able to make an informed decision and end up with a great deal. There’s a lot of talent out there, more approachable than ever thanks to Instagram. You just have to know how to look for it.
Author Bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings. You can visit gramblast.com and learn how to build more follower presence.